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Skittles did something very smart
Go to skittles.com and you'll see the Skittles Wikipedia page with a navigation window floating above it. Click on the Media link on this floater and it takes you to either YouTube with a Skittles filter or Flickr with a Skittles filter. Every one of those links on this floating pane do something to use the most in-demand, modern web sites and services, including FaceBook. You get the idea. VERY clever folks over there in Skittleville.
Unlike the record companies and the newspapers, these guys are actually riding the horse in the direction it's going.
Posted by Jerry Daniels
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Twitter Useful For B2B Marketers
via mediapost.com
As a business-to-business marketing platform, Twitter has legs. Some 56% of Twitter users say they use the online social communication site for business-related purposes, according to Rodney Rumford, a social-media guru and CEO at Gravitational Media. This stat, based on a survey of 700 Twitter users, suggests the service's business value, alongside its emerging utility for consumer marketing.
Click the link above for entire story.
Posted by Jerry Daniels
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